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The Harvey Norman saga is a warning about the impacts of cancel culture

If you’re looking for a clear example of how a retail brand should never act, look no further than furniture and electricals giant Harvey Norman. The brand has found itself in the middle of a blazing PR firestorm after it mocked an ex-employee’s claim that the business drove them to consider suicide, blocked a wide range of users from accessing its Twitter account, and then deleted its account entirely.  At the time of writing, there has been no apology, no acknowledgement of the situat